The Story
Glass Ladder & Co. is an American Luxury fashion designer brand. Their mission is to empower all women and fill them with confidence when stepping into business meetings, interviews, and any other professional settings. Their product based is vegan leather, a high quality synthetic material.
The brand sells worldwide and has partnered with many major companies such as Capital One, Kate Spade, Causebox, FabFitFun, and Chameleon Cold Brew. Furthermore, they were featured in Buzzfeed, Business Insider, Pop Sugar, and several other notable publications.
The Challenge
When it comes to new users who are not familiar with the product, they depend on visual attributes that reflect the brand’s values, approach, and consistency. The brand needed to prove they’re one of the strongest start-ups in the industry and make clear the fundamentals on which they were created: high fashion, quality, youth, passion, and entrepreneurship.
During my time working at 711 Media Tv, I redesigned their Brand Identity and executed product, lifestyle, fashion photography for their upcoming campaigns.
Brand Identity Mood Board & Sketches
Choosing the proper display
After many revisions and alterations, we concluded that this was the finest display for the brand. The owners are pleased with the outcome and are excited to share their new identity.
Final Retail Product
Photography Production
Case Studies